Over 75% of all purchasing
decisions are made at the point of sale...
signage allows clients to influence those decisions whilst raising
sales. Increasingly, end-consumers do not want the informational
clutter of traditional POS.
Digital signage can help ensure that retailers and other organizations
stand out from the competition. Imagine an environment where the
entire signage systems are digital; giant LED and plasma screens
replace traditional 48 sheet, and 6 sheet displays. Large numbers
of potential consumers with a variety of dwell times move through
public spaces. Not only are they an attractive proposition for advertisers,
there is also the technology to maximize advertising spend as the
client can change adverts or the message as frequently as they want
with a digital offering...